Personal coaching for everyone who trains.

A good coach watches how you move and plans around you, and most people never get one. Sportzal is building that coach into the phone you already own.

  • Based in London
  • Founded in 2025
  • Invite-only beta on iPhone

The people building Sportzal

Founders

Mustafa Berzangi

Founder, CEO and director

Leads product and technology. Designed and built the Sportzal beta end to end. Registered director of Sportzal Ltd as Mustafa Mansour Berzangi.

Ayanle “Shakir” Issa

Co-founder and director

Runs operations and partnerships and leads the beta rollout. Registered director of Sportzal Ltd as Ayanle Liban Issa; known as Shakir.

Team and launch partner

Ahmed Mohamed Ahmed

Data and engineering

Data Advisor at bp; previously Sony and PwC. Postgraduate degree in mathematics from the University of St Andrews. Leads Sportzal’s data pipelines.

Sharky

Launch and distribution partner

Co-founder of Beta Squad and host of the SDS podcast, with a following in the millions across YouTube, Instagram and TikTok.

Advisers

Ibrahim Farah

Product and digital health adviser

Manager of Product Growth at PureHealth; previously Our Future Health UK and Industrial Board Advisor at Queen Mary University.

Mohammed Jama

Infrastructure adviser

Digital Workplace Lead at Our Future Health UK; previously EMCOR UK and Transport for London. Advises on secure, scalable infrastructure.

Company details

Our registration, officers and filings are public on Companies House.

View Sportzal Ltd on Companies House

Registered name
Sportzal Ltd
Company number
16853933, registered in England and Wales
Registered office
167–169 Great Portland Street, 5th Floor, London W1W 5PF, United Kingdom
Incorporated
November 2025
Contact
hello@sportzal.ai

Programmes and assurance

Investor relations

We share our materials privately with qualified investors. Register your interest and a founder will reply.