Training that adapts to how you move.
Sportzal turns your iPhone into a personal coach. It watches every set, cues you as you lift and plans your next session around how it went.
Invite-only beta on iPhone. Free while in beta, no card needed.
- 6 repsCounted live, with tempo
- Stop swingingCued the moment form slips
- Shoulders flaggedSo you know what to fix
Programmes and assurance
Member of NVIDIA Inception
Google for Startups Cloud Program
AWS Activate Founders- SEISAdvance assuranceReceived from HMRC, March 2026
More than a rep counter.
Sportzal plans the session, watches every set and changes what comes next based on what it saw.
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1. PlanIn the beta
A week built around you
Tell Sportzal your goal, your experience, the kit you have and the days you can train. It builds the week for you, and you can swap any exercise in a tap.
- Plans around your equipment and schedule
- Goals from building muscle to training for an event
- Demonstrations for more than 400 exercises
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2. TrainIn the beta
Coaching on every rep
Stand your phone where it can see you and start the set. Sportzal counts each rep, times every phase and cues you the moment your form slips.
- Rep, phase and tempo tracking
- Live cues while you lift
- Keeps coaching when the gym has no signal
- DemonstrationWatch the move first
- LiveCamera coaching in one tap
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3. ReviewComing next
A closer look at every set
When the set ends, Sportzal looks at it in more depth and shows you, rep by rep, what changed as you tired.
- A rep-by-rep breakdown
- Clear notes on what to fix next time
- Only with your permission
Dumbbell lateral raise
Set 3 of 3
Set review
- Reps
- 12
- Avg tempo
- 2.1 s
- Clean reps
- 9 of 12
Rep 1Range of motionRep 12Swing crept in on the last three reps
Next time, slow the lowering once the set gets hard.
Illustration of a feature in development.
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4. AdaptComing next
Your next session, adjusted
Sportzal uses how you moved and how it felt to adjust what comes next. Every change comes with a reason, and you can undo any of them.
- Reasons in plain words
- Undo any change
- Finished sessions are never rewritten
Your plan changed
After Wednesday’s session
- Undo
Thursday, lower body moves to Saturday
Depth dropped late in your sets and effort was high.
- Undo
Bench press weight goes up next session
Technique held and the last set felt comfortable.
- No change
Friday, upper pull stays the same
Nothing new to act on.
Illustration of a feature in development.
Your training stays yours.
Coaching runs on your phone
The live camera feed is analysed on the device and never streamed to us.
Video moves only when you say so
A recording leaves your phone only if you choose to send it.
Never sold, never used for ads
We don’t sell personal data or share it with advertisers.
Investor relations
Sportzal Ltd is a London company building the AI coach for everyday training. We share our materials privately with qualified investors.
Common questions
Anything else? Email hello@sportzal.ai.
What is Sportzal?
Sportzal is an AI personal coach for iPhone. It plans your training, uses your phone’s camera to coach each set as you lift, and adjusts what comes next.
When can I use it?
Sportzal is in an invite-only beta on iPhone. Join the waitlist and we’ll email you when a place opens.
What’s in the beta today?
Personalised weekly plans, exercise demonstrations, set logging and live camera coaching with rep, phase and tempo tracking. Live coaching covers a growing list of exercises. Set reviews and automatic plan changes are coming next.
What do I need?
An iPhone and somewhere to stand it with your whole movement in view. No wearables, sensors or extra kit.
Can I train without the camera?
Yes. Log your sets by hand and your plan still keeps track of your training.
Is it free?
The beta is free, with no card needed. We’ll share pricing before the public launch.
What happens to my video?
Live coaching runs on your phone, and the camera feed isn’t streamed to us. A recording leaves your phone only if you choose to send it. Our privacy policy has the details.
I run a gym, club or team. Can we work together?
We’d like to hear from you. Email hello@sportzal.ai.
Train with Sportzal first.
Join the waitlist and we’ll email you an invite to the iPhone beta as places open.
Free while in beta. Unsubscribe at any time. Privacy policy